Edition

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Design doesn't just make things look good, it drives ideas, tells stories, and shapes how we experience the world. This week's edition of NeuesPaper spotlights projects that demonstrate how thoughtful design can elevate storytelling, shape identity, and inspire change.
June 29, 2025

Bold Ideas and Fresh Visual Narratives

social impact capital branding, toy fight agency, valve font.

Branding Spotlight: Social Impact Capital

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The Social Impact Capital website has a distinct and cohesive visual identity that is clean, elegant, and modern, with a focus on typography and minimalist design elements. The monochromatic color palette, dominated by shades of blue, conveys a sense of professionalism, authority, and trust - important attributes for a venture capital firm focused on social impact investing. The overall branding strategy leverages distinctive design elements, such as the custom-drawn illustrations and the firm's monogram logo, to establish a strong and memorable visual identity and also helps position Social Impact Capital as a forward-thinking and socially conscious venture capital firm that values creativity, collaboration, and impact.

Social Impact Capital

Agency Feature: Toy Fight

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ToyFight is an agency that has been focused on crafting experiences that feel "Unmistakably Original", blending creativity, authenticity, and a deep understanding of user needs and aspirations. Their approach aims to deliver a synthesis of work that is as bold and distinctive as it is original. Overall, the agency caught our attention  with their uniquely crafted, user-centric brand experiences that stand out through their originality and authenticity.

Toy Fight

Website Feature: Unifiers of Japan

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This website masterfully weaves together historical narrative and contemporary design. The experience unfolds through considered minimalism – bold typography paired with muted palettes create cinematic moments, while intelligent interactions guide users through an evolving story. Built on Framer, the site demonstrates restraint in its animations and transitions, each movement deliberately enhancing rather than overwhelming the content. The overall harmony between storytelling and visual design sets a new standard for immersive digital experiences, making complex historical content both accessible and profoundly engaging.

Unifiers of Japan

Font Find: Valve Stencil Family

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Valve by Pangram Pangram is a sans-serif typeface articulates a clear vision – where industrial geometry meets contemporary function. Its considered approach to form, from the high x-height to the methodical angles, speaks to an engineered aesthetic while maintaining a distinctly modern character. Valve demonstrates versatility across digital interfaces and editorial applications, particularly resonating in spaces where innovation demands clarity.

Valve Collection

Design Resource Pick: Mokkap

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Mokkap's strength lies in its considered approach to composition – each asset demonstrates a careful balance of realism and abstraction, achieved through quite a nuanced lighting. The mockups span diverse applications, from device interfaces to product packaging, yet maintain a cohesive visual language characterized by clean minimalism and contemporary sophistication.

Mokkap

Image Inspiration: Mecatommy

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Mecatommy share a common theme of conceptual, stylized, and imaginative designs that draw from a range of influences, including science fiction, fantasy, and industrial/mechanical aesthetics. The visual language is bold, striking, and often imbued with a sense of power, mystery, and the extraordinary.

Mecatommy

It’s a wrap!

As always, we hope these curated insights and inspirations help spark ideas for your next project. Stay tuned for more next week as we continue to explore the latest in design, creativity, and innovation. We will keep curating these gems for you, so stay inspired and keep exploring.